@debora_botta: Why #UI fails after user research? Lack of cohesion across design team, not enough testing, wrong priorities #UX http://www.uxmatters.com/mt/archives/2015/06/user-interface-design-flaw-cause-of-ford-recall-user-research-how-much-is-enough.php…

Why fails after user research? Lack of cohesion across design team, not enough testing, wrong priorities